Technical SEO fixes problems that stop search engines and AI crawlers from reading your site. That includes crawling and indexing errors, slow pages, and crawlers blocked in robots.txt or your firewall. It is usually the first step, before content or links can work.
What is included
- Crawling and indexing. Find and fix blocked or unindexed pages.
- Site speed. Remove what slows pages down.
- Crawler access. Check robots.txt, firewalls and llms.txt so crawlers can reach you.
Why technical SEO comes first
If Google or an AI crawler cannot reach a page, nothing else about that page matters. Broken redirects, slow loading, blocked crawlers and duplicate pages quietly hold back good content. Fixing them lets the rest of your SEO work count.
How it works
1. Crawl
Scan the site the way a search engine does.
2. Diagnose
Check indexing, speed, redirects and robots.txt.
3. Fix
Make the changes, or give your developer a clear list.
4. Verify
Recheck in Google Search Console and confirm the fixes held.
Ready to start with Technical SEO Fixes?
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Who this is for
Sites that are not getting indexed, lost traffic after a redesign or migration, load slowly, or run a security plugin or firewall that may block crawlers.
Common questions
What is technical SEO?
It is the work of making a site easy for search engines to crawl, index and understand, covering speed, site structure, redirects and crawler access.
Can a firewall block Google or AI crawlers?
Yes. A security plugin or firewall can block crawlers by mistake, so pages never get indexed or cited. A technical check finds and fixes this.
What is robots.txt?
It is a file that tells crawlers which parts of your site they may visit. A wrong rule can hide your whole site from search.
What are Core Web Vitals?
They are Google's measures of loading speed, responsiveness and visual stability. Poor scores can hurt rankings and conversions.