Generative Engine Optimization (GEO) helps AI tools such as ChatGPT, Perplexity and Gemini find, understand and cite your business. It starts with crawler access, then clear, factual content worth quoting, and checks of where AI tools mention your brand.
What is included
- Crawler access. AI crawlers can reach and read your site.
- Citation-ready content. Clear facts and sources worth quoting.
- Mention tracking. Check where AI tools name your brand.
Why AI search needs its own work
People now ask ChatGPT, Perplexity and Gemini for recommendations and explanations. These tools pull from pages they can reach, read and trust. If your site blocks AI crawlers or buries key facts, they may name someone else.
How it works
1. Check access
Confirm AI crawlers can reach your site.
2. Clarify
State who you are, what you do and where, in plain facts.
3. Support
Back claims with sources, data and named authors.
4. Monitor
Ask AI tools target questions regularly and record who they cite.
Ready to start with GEO?
Request a free audit and I will tell you where to start.
Who this is for
Brands that want to be named when buyers ask AI tools for providers, products or advice in their category.
Common questions
What is GEO?
GEO is optimizing your site and content so generative AI tools can use and cite it in their answers.
Can you guarantee a ChatGPT mention?
No. No one controls AI answers. GEO improves your chances by making your site readable, clear and trustworthy.
Which AI tools do you optimize for?
ChatGPT, Perplexity, Gemini and Google AI Overviews. The same fixes help across them.
How do you measure GEO?
I track whether AI tools mention or link to your site for a set list of questions, and compare month over month.